Events

How can companies better leverage data to deliver personalized consumer experiences? Mark Edmonson, chief marketing officer, Materne North America, and Darrin Samaha, VP of marketing at Yesway, share their thoughts.

“Pursue the problems, not the business cases,” shares Rob Birse, VP, global advanced analytics and AI/ML technology at the Kellogg Company. The exec discusses Kellogg's plans for unlocks the power of cross-domain data in the new analytics economy.

What are today’s consumer goods and retail executives most excited about regarding supply chain changes they’ve seen across both industries in the last few years? Estée Lauder and Best Buy execs share their thoughts.

Walgreens Boots Alliance’s consumers demand trust, convenience, and accessibility, and the retailer will continue innovating with data providers to improve.

In this edited webinar transcript, Albert Guffanti, VP of the Retail Technology Group at Ensemble IQ, leads a discussion on the topic of generative AI, touching on use cases and reasons why the consumer goods industry should embrace the tech.

The 2023 Analytics Unite event, now in its 10th year, gathered retail and consumer goods executives and thought leaders for three days of networking, education, and fun. See photos that emerged from the captivating event.

Claire Wyatt, vice president of business strategy and marketing science at Albertsons Media Collective, will be joining us at Analytics Unite for a discussion on building advanced analytics capabilities for retail media networks.

In this edited webinar transcript, Reckitt's Imteaz Ahamed and Sigmoid's Sundeep Kumar discuss how CPGs are setting up the parameters for display campaign optimization and leveraging tech to drive growth in the e-commerce space.

Analytics Unite is right around the corner, and what better way to prepare for tomorrow’s disruption than by forming imperative strategies today. Hear from experts with deep backgrounds in data and analytics.

In this edited segment of our webinar conversation, BlueConic's Khurram Moiz and CGT discuss how consumer goods companies such as Lovesac are leaning into DTC to inform their data analytics strategies and better understand and engage with consumers.