Events

Average Can’t Cut It: Why REX Matters More Than Ever (and How to Get It Right)

CGs must conquer the hurdles of timely sales data, communication with field teams, and improving merchandising and promotion effectiveness, as well as tackling the supply chain disruptions that undoubtedly arise.
Close the Innovation Loop with Traceability and Lifecycle Intelligence

Food safety and waste not only impact a company's bottom line, but they can also have deep ramifications on consumer perception of a brand.

Data Reveal: Today's Sales & Marketing Tech Priorities

Join CGT and a panel of experts in an upcoming live Q&A to dive into the findings of our 12th annual Consumer Goods Sales & Marketing Report.
Learn How Tyson Foods’ Appetite for Data is Customer-Driven

Learn the strategies incubated to unlock value leveraging AI across the organization to win in the new normal with customers and consumers.
Dodge Data’s Blind Spots and Unlock the Power of Effective Retail Execution

As CG companies assume more control over operations that directly touch consumers and stores, retail execution has become both more crucial and more complicated than ever before.
You’ve Got the Data … Why is No One Using it?!

Find out how leading consumer brands are using advancements in AI and predictive analytics to overcome such challenges and democratize insights throughout their whole organization.
Cassandra Worthy To Keynote CGSM 2021

The dynamic Cassandra Worthy will keynote the 2021 Consumer Goods Sales and Marketing Summit.
You Have the Data ... Why is No One Using It?!

Learn how and why brands are investing in AI and big data to enable insight-driven decision making at scale.
Icelandic Glacial’s Reza Mirza & Grupo Bimbo’s Antonio Parra Join CGSM 2021

As part of the lineup of trailblazing executives sharing their keys to sales and marketing success, Reza Mirza, Icelandic Glacial CEO, and Antonio Parra, Grupo Bimbo VP global information and digital transformation, will share insight and key takeaways CG execs can use to transform their strategies
CGSM 2021 Is Going Virtual!

All of the same engaging sessions attendees have come to know and love will be available, as well as some exciting new experiences.
Reinventing Operations to Meet 24/7 Customer Needs

As business demands ratchet a bit higher every day, wholesale distributors, in particular, have a unique opportunity to reimagine internal functions. This includes leveraging new technologies to automate transaction activities.
Don't Be Creepy: Fusing Consumer Data’s Gap Between Priority and Reality

Leverage consumer data properly and you'll create lasting, loyal relationships that revolve around customer value. Take one misstep in a world hyper-focused on the customer experience, and consumers will brand you "creepy" and flee.
How Wholesalers Can Automate Key Business Functions and Focus on Strategy

By leveraging new technologies, sellers can automate transaction activities, allowing vital staff to develop strategic insights that support crucial business decisions.
Getting to the ‘So What’: Unilever’s Dan Cook on Democratizing Data for Actionable Insights

Dan Cook, Unilever Head of Walmart Food Sales, joined a conversation to share how the use of data, analytics and technology has evolved dramatically during his career, the KPIs that are really resonating right now, and what's it like to measure digital performance in the most rapidly shifting landsc

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