Join us on Dec. 13 at 11:00 am ET to learn a snapshot of the supply chain outlook for the year ahead, some of the greatest areas of opportunity and the tech investments CGs are making for a competitive edge.
In this interactive Q&A on Dec. 6 at 11am ET, we'll dive into the ins-and-outs of measuring customer sentiment and getting closer to the voice of your customer with perspective from a leading insights and reporting veteran.
Success is no longer measured by individual products and sales, or about collecting, analyzing, and exploiting consumer data, but the need to provide a 360-degree view of both products and experiences that keep consumers returning to a brand.
While few would dispute the value of first-party data, how it's collected and leveraged can vary for each organization. We talked with marketing leaders from a range of consumer goods companies to learn what it means for them.
The highly engaging Consumer Goods Sales & Marketing Summit event, held in-person from October 26-28, brought consumer goods executives back together again to tackle the theme of Everywhere Commerce. Below are a few exclusive shots from the event.
Who better to relay the secrets to success than representative executives from the world’s leading consumer goods brands? These are just a few of the influential brands we’ll be showcasing at this year’s CGSM.