Structuring the Consumer Brand ExperienceThis exclusive infographic from ItemMaster examines the key considerations consumer goods companies must examine when developing an effective content management strategy. Sponsored Salsify Launches 'Product Experience Management' PlatformThe enhanced PIM platform is designed to help consumer goods brands build compelling shopper experiences across the entire e-commerce landscape. Mattress Startup Aims to Disrupt the Disruptors Direct-to-consumer startup Kloudes vowed to disrupt the first wave of disruptors that have already driven the traditional mattress marketplace online. Amazon vs. The Mall Sure, Amazon might ultimately take over the world. But don't shut off the mall lights just yet. Readers' Choice 2018: Editors' Picks A short list of additional vendors providing unique value to the consumer goods industry Readers' Choice Survey 2018: Digital Commerce The CGT community’s preferred providers of solutions for BTB and B2C transactions, direct-to-consumer selling and other types of e-commerce. Ralph Lauren Taps New Chief Digital Officer Alice Delahunt steps into the new role as the venerable apparel brands bolsters its digital bench with several hires. Hair Treatment Brand Opts for DTC-Only HairSil will end limited-distribution deals with Walmart, Walgreens and Meijer to focus on e-commerce. Whirlpool Finds its Voice with Google, Amazon Select Whirlpool smart appliances now support Google Assistant and Amazon Alexa, allowing owners to control them with simple voice commands. Alexa Now Finds Discount Drugs GoodRx, an app that tracks prescription drug prices, is giving consumers a new way to shop for medicine: using Alexa. First Previous 48 49 50 51 52 Next Last
