Revlon Hires Ralph Marshall as Chief Information and Digital Officer
Revlon has named a chief information and digital officer. Ralph Marshall will be taking on the role, replacing CIO Paul Smith, who is leaving the company in April.
Marshall was hired for his expertise in emerging technologies and aligning tech initiatives with company business objectives, according to Revlon.
He will report directly to CEO Michelle Peluso, who said Marshall’s end-to-end technical expertise and comprehensive understanding of using technology to strengthen the consumer experience will be a critical component of Revlon’s growth strategy.
More About Marshall
Marshall joins Revlon from Merlin Entertainments, where he served as global CTO. Prior to that, he held several senior tech leadership positions at Starbucks, Nando’s, and McDonald’s. He has over 25 years of experience working with global brands, including Marks & Spencer.
Before Merlin, he was the VP of technology for Starbucks’ EMEA regions, leading its international technology and Starbucks Digital Solutions (SDS) teams. During his six-year tenure, he helped roll out SDS across 86 international markets and into Asia Pacific and Latin America.
Additionally, he oversaw a team in London that delivered global digital solutions for the 60-plus international licensee community — now live in 40-plus countries with over 2 million transactions per day.
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As IT restaurant solutions director for McDonald’s Europe business, Marshall led one of the company’s largest strategic reinvigoration programs, implementing restaurant technology systems across more than 7,300 sites. He also helped launch the first digital innovation labs in Europe and the global rollout of kiosks and mobile ordering.
