Research Reports

CGT Research: Shopper Marketing Optimization
This exclusive research study conducted by CGT and Cierant Corp. examines the critical need for, and the key benefits of, shopper marketing optimization.
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Supply Chain Report 2017
Digital tools are helping consumer goods companies build end-to-end transparency, from concept to consumption. Content partners IDC Manufacturing Insights and Supply Chain Insights help CGT takes its annual look at supply chain trends.

Supply Chain Report 2017: State of Automation

Digitization is not digitalization.
Editor's Note: Trading Places

Future success at retail will require brands to “unlearn” some traditional TPM practices.
Tech Trends 2017: Moving to Outside-in Supply Chain Processes

Digital tools can transform every step in the system.
Tech Trends Overview: High Expectations, Middling Progress

Everyone knows what must be done. Now, they just have to do it.
Tech Trends 2017: Getting Personal with Consumers

Digital tools make the promise of personalized engagement real — and required.
Tech Trends 2017: A New Dawn for Analytics

Data sets require new skills and processes.
Tech Trends 2017: Enhancing New Products, Improving NPDI Processes

Transforming traditional methods of new product development.
Tech Trends 2017: Redefining Trade Promotion

Is cognitive computing the key to the future?

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