Research Reports

The Big Challenge: Balancing Maturity with Scope
In a fast-evolving, increasingly data-driven marketplace, consumer goods companies and retailers must progress along the maturity curve in traditional analytics practices even as the number of business areas that require analytics expertise continues to explode.
Supply Chain Report 2018
The evolution toward an omnichannel marketplace is driving a revolution within the consumer goods supply chain, as companies rebuild their traditional practices in response to radically different consumer behavior. CGT examines the state of the consumer goods supply chain in this fifth-annual report.

Sponsored

Supply Chain Report: Achieving Control Over the Omnichannel Challenge

A Q&A with Greg Brady, chief executive officer of One Network
Sponsored

Supply Chain Report: A Practical Approach to Digitization

Where Artificial Intelligence Makes Sense for the Grocery Industry
Sponsored

Tech Trends 2018: AI is Ready for Prime Time

The consumer goods industry is poised to benefit from a trifecta of AI skills. A Q&A with AnswerRocket's Pete Reilly.
Tech Trends 2018: Relevant Responses to Radical Changes

Our 15th annual "state of the industry" report finds consumer goods companies making steady progress in their efforts to address marketplace disruption. CGT surveyed readers to get their take on the key tools and technologies that are helping them keep pace with increasingly demanding consumers.
Making It Real: The State of Trade Promotion Management

Consumer packaged goods companies are working toward a more informed future that uses deeper insights, better metrics and faster response times to modernize the traditional TPM process. CGT's first TPM-specific research report looks at key trends in this critical business practice.
Help CGT Benchmark Critical Industry Tech Trends
Sponsored

Benchmarking Best Practices in Visual Content Creation
Retail and Consumer Goods Analytics Study 2018: May the Best Insights Win

CGT and sister brand RIS again join forces to examine how consumer goods companies and retailers are building up analytics capabilities to address a changing, consumer-driven world.