The Top Providers list for each category showcases the companies that received the best “Total Scores” for the solutions and/or services they deliver in that area. Although the goal is to present 10 solution providers in each category, we always rely on the results to determine the final “worthy” number.
These lists were determined by responses from hundreds of executives and employees who work with these tools daily. Because we often encounter outright ties and “too close to call” vote totals and satisfaction scores, we present these solution providers in alphabetical order.
To ensure the integrity of the survey, only employees of consumer goods companies — the clients of these providers — are eligible to vote, and only once. (CGT has internal checks in place to detect fraudulent voting activity.) We also ask respondents to vote only in the categories that match their areas of expertise, whether that’s in supply chain, product development, sales and marketing, or general IT.
In each relevant category, respondents were asked to identify the provider whose tools or services they currently use. They were then asked to rank their level of satisfaction with that provider on a scale of 1 to 5 (with 1 being “extremely dissatisfied” and 5 being “extremely satisfied”).
A company’s “Total Score” was then computed by multiplying the number of votes it received in the category by its average customer satisfaction rating in that same category.
In addition to the list of Top Providers in each category, CGT recognizes three companies for special recognition:
Best in Category: The provider that received the highest total score in its category.
Customer Satisfaction Leader: The provider that earned the highest average user satisfaction rating in the category (after qualifying by receiving an acceptable number of votes).
SMB Market Leader: The provider that received the highest total score in the category from respondents whose companies generate annual revenue of $1 billion or less (small or mid-sized business).
Click on the links below to view the results from each category.
- Business Intelligence
- Consumer Experience Management
- Customer Relationship Management
- Demand Data Analytics
- Digital Commerce
- Enterprise Resource Planning
- Outsourcing/IT Infrastructure
- Product Information Management
- Retail Execution
- Supply Chain Execution
- Supply Chain Planning
- Trade Promotion Management
- Editor's Picks (Other noteworthy solution providers)
To download a pdf version of the full report, click on the attachment below.