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Product Innovation

  • Coke Retains Top Spot as Best Global Brand

    Apple jumps to the No. 2 position with stellar sales in both developed and emerging markets. Find out what other CG brands moved up, moved down, returned to, and just entered the ranking of this annual report.
  • New PLM System Unveiled for Personal Care Industry

    The new tool allows corporations to establish best- practice disciplines and nearly eliminate the need to rework products, expediting time-to-market.
  • Walmart CEO Says its Business is Strong, Getting Stronger

    Speaking at the companys 19th annual shareholder meeting, the giant retailers leader mentioned creating an anytime/anywhere relationship with its customers that will allow us to serve them better than any other retailer." He believes the company will continue to be the healthiest and best-positioned global retailer.

  • Unilever Seeks New Technical Solution Help

    Since the companys Open Innovation team was founded in 2009, the number of research projects which involve external collaboration has increased from 25 percent to around 60 percent.

  • New SFA Solution Unveiled for Mobile Representatives

    It uses the design principles of current smartphone and tablet applications, providing single code-set deployment to iPhone and Android smartphones, as well as iPad and Android tablets.

  • Munchkin Reveals 2013 Product Innovations

    Munchkin, Inc., designer and manufacturer of clever infant and toddler products, today announced six new additions to its comprehensive portfolio of more than 200 existing products. These new products offer a twist on everyday essentials via unique, vibrant designs, meant to make parenting a little more stylish and manageable.
  • Mondelez International Launches Mobile Marketing Initiative

    The program will pair the newly named companys power brands with select start-ups to not only accelerate and scale existing mobile innovations, but also incubate brand new mobile ventures, each in just 90 days.

  • Target Bets on QR Codes for Holiday Sales

    The big box retailer will feature 20 toys at the front end promoted with signs featuring Quick Response codes; shoppers with smart phones can scan the codes to buy the toys and have them shipped for free.

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