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Product Innovation

  • Mondelez International Launches Mobile Marketing Initiative

    The program will pair the newly named companys power brands with select start-ups to not only accelerate and scale existing mobile innovations, but also incubate brand new mobile ventures, each in just 90 days.

  • Target Bets on QR Codes for Holiday Sales

    The big box retailer will feature 20 toys at the front end promoted with signs featuring Quick Response codes; shoppers with smart phones can scan the codes to buy the toys and have them shipped for free.

  • PLM Helps Retailers Innovate Faster

    Product Lifecycle Management has shifted from merely enabling improved technical specification, sampling and sourcing management processes to enabling faster innovation and product cycle times, with improved regulatory compliance and reduced costs, according to a new IDC Retail Insights report.

  • Yoplait Debuts Frozen Yogurt

    The pints and novelties from General Mills and Wells Enterprises, Inc. contain live and active cultures, real fruit, use natural flavors, and are low-fat and a good source of calcium; the Greek flavors contain twice as much protein as regular frozen yogurt.



  • Smart Balance Launches Milk Line for Kids

    The three varieties are now sold in all Harris Teeter stores, including those in North Carolinathe first state where the product line has been introduced.

  • Kimberly-Clark Exec Named HR Leader

    The award recipient led the development of a five-year People Strategy with initiatives focused on employee engagement, talent management, diversity and inclusion, leadership development and new technologies that help the company better manage its global workforce.

  • Kraft's Lower Sodium Goals on Track

    The packaged food giant has already eliminated the equivalent of 14 million pounds of salt, or 1 billion teaspoons, from the North American diet annually.

  • P&G, Kraft, Starbucks Talk Driving Innovation

    Innovation-focused executives from P&G, Kraft, Starbucks and many more met to deepen their understanding of driving true innovation at CGT's seventh annual Growth and Innovation Forum. Here are the key takeaways from the events insightful presentations, panel discussions, and more.

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