Beam Global Takes on Price Improvement In 2008, Beam Global Spirits & Wine, Inc. recognized there were opportunities to better manage pricing and distributor margins at the market level. A cross functional team was assembled to commence a large-scale price improvement initiative. Food for ThoughtRe-thinking supply and demand simplifies pricing Proactive On Price Charging what the market will bear is becoming easier Crossing the Chasm Understanding price strategy is a key step to achieving optimization Educated Selection How a $14-billion industrial manufacturer found the right price Roadmap to Price 7-Eleven taps customer analytics to optimize prices, drive profitability First Previous 3 4 5