Although digital disruptors would seem to have the edge in the current marketplace, traditional consumer goods companies still have their own set of advantages to draw upon.
The global cosmetics company will use the Salesforce Commerce Cloud to expand its digital presence worldwide and create more personalized shopping experiences.
As part of its pledge to bring increased technology use to its stores, BJ’s Wholesale Club is piloting a new self-checkout function at several locations in Connecticut, New Hampshire, Florida and New York.
The acquisition is designed to provide a single, integrated platform of data as supply chains transition toward a digital era driven by algorithmic planning and machine learning,
