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Data & Analytics

  • Garmin Drives Customers to Products

    Garmin has stellar relationships with its retail partners. So when it needed a better way to direct potential buyers to the right retail partner, it needed a solutions that could support them all.

  • No Time for the Weary

    CGT Editor Alliston Ackerman gives you a sneak peek into the trends and topics discussed in this month's issue.

  • American Greetings Confirms Consumer Appeal

    American Greetings is a well-oiled, retail-testing machine. Through the use of a robust process, test plans are prepared and executed, results at retail are analyzed, and product distribution strategies are formulated all with ease.

  • Trade Promotion Optimization

    Michael Forhez, director of Business Solutions, Consumer Markets, TCS, sheds some light on how your company can ride out a tumultuous river of challenges to arrive at optimized trade promotions.

  • Petco Joins CPG Industry Information Sharing Model

    Petco is collaborating with SymphonyIRI to share CPG market information that is expected to help both organizations obtain deeper level insights into the marketplace and with Petco shoppers.

  • ConAgra Mills Enters Analytics Venture

    ConAgra Mills along with IBM and SignalDemand announce that ConAgra Mills is using IBM's Smarter Commerce-based solution and its predictive analytics capabilities to increase supply chain efficiency.

  • Herbalife Deploys Mobile Analytics

    Executives at this leading nutrition company can now use an iPad App to evaluate sales and marketing performance.

  • Walmart Launches New Mobile Apps

    The two free applications are the first of several mobile products to be rolled out from the recently formed @WalmartLabs group under Walmarts Global eCommerce unit.
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