Consumer Analytics

Infor Unveils New AI Platform

The Coleman platform mines data and uses machine learning to improve inventory management, transportation routing, predictive maintenance and other processes.
Boosting ROI with 360-Degree Consumer Mapping

With consumers no longer distinguishing between their online and offline activity, CPG marketers must connect the dots across touch points to build integrated buyer profiles.
Giant Eagle Seeks to Enhance Supplier Collaboration

The independent grocer will use solutions from Symphony EYC to address ever-expanding shopper demands.
Gartner: CG Companies Need Event-Driven Digital Strategies

Achieving broad competence in event-driven IT will be a top-three priority for the majority of global enterprise CIOs by 2020, according to Gartner.
Nielsen Teams with Trax to Offer At-Shelf Insights

The alliance will spawn a joint insights solution called the "Shelf Intelligence Suite."
Martech Startup Gains Funding from Unilever, IRI

MachineVantage is a year-old company building artificial intelligence and machine learning solutions to drive product and marketing innovation.
Serta Simmons Plans for Tomorrow with DTC Brand
Sales & Marketing Report 2017

CGT and IDC Manufacturing Insights present their eighth annual exploration of current and future marketplace trends.

The Future of Sales & Marketing