Mondelēz International is rethinking the way it tackles cybersecurity awareness training for its associates after its once-a-year program simply wasn’t cutting it.
Now more than ever, it’s essential for CPG and retail to learn from the past, optimize the present and align with the future through unified partnerships.
Consumer goods sales organizations that are further along in their digitally led transformations are also the ones more consistently delivering top quartile profitable growth.
How do managers improve the information without increasing the administrative overhead or the decision timeframe? And ideally, how can this be accomplished while enhancing communication?
Cotton goods company Purcotton is partnering to improve accuracy in planning, R&D, sampling and manufacturing and sales, enabling its teams to develop products based on data-driven decisions.
Through this market integration, the combined companies aim to bring together Verizon Media’s first-party data with Catalina’s sales insights to provide validated omnichannel sales conversions influenced by true media exposure.
As we enter year two of the pandemic, brands have already implemented — or are actively seeking to adopt — modern technology solutions that optimize their supply chain and full business planning capabilities. We talked with Unioncrate CEO Shastri Mahadeo to learn how AI can help solve these issues and even unlock new value.