Voice Control

During COVID there has been a boom in online shopping, particularly on safe “well-known brands.” However, managers of “invisible brands” might seek to connect by delivering information of full functionality on smart products to inspire future use and purchases.

A subsidiary of artificial intelligence and analytics provider Fractal, Cuddle’s business analytics platform leverages artificial intelligence and voice technology.

A case study in how the turkey giant used voice technology to reach and engage with consumers right in their kitchens.

The market is still figuring out what constitutes an apples-to-apples comparison in smart speakers and voice commerce.

The retailer is launching "7Voice," allowing customers to place orders through its 7Now delivery service via voice-enabled devices Google Home and Amazon Echo.

Shah is leading 1-800-Flowers.com into the digital future while strengthening the emotional bonds that consumers have with the iconic retail brand.

The hair care brand is expanding its use of tactile markings on its shampoo and conditioner bottles, and launched a new Alexa skill to further its efforts of making hair care easier for consumers with low to no vision.

Reebok this week debuted a limited-edition "Crystal Coated" Club C sneaker that's up for grabs through a sweepstakes via an Amazon Alexa and Google Home skill.