SMB Market Award 2017Tiesta Tea is not a traditional consumer goods company — although its knack for scoring distribution deals with the likes of Target would make any old-school CPG envious. Instruments of Change: Business & Technology Awards 2017Saluting a year’s worth of exemplary consumer goods executives and organizations. P2PI Announces 2018 Hall of Fame Class Label Insight Raises $21 Million in Funding Round Chicago-based Label Insight recently raised $21 million in a Series C funding round. Effectiveness: Break Down the Silos Consumer goods organizations can no longer be effective operating in strong functional silos. Customer Management Award 2017 Adopting a new pricing platform helped General Mills empower the "everyday users" of the sales force with flexible, account-specific analytics. CIO of the Year 2017 Under Manjit Singh's direction, the IT department has become a critical aspect of all business activity at The Clorox Company. Industry Relations: Bridging the Divide Between Vendor-User Perspectives Misalignment on "what good looks like" is hindering the drive toward greater value for trade promotion activity. Editor's Note: Trading Places Future success at retail will require brands to “unlearn” some traditional TPM practices. CMO of the Year 2017 Chobani's Peter McGuinness was recognized for his accomplishments in building brand strategy, marketing innovation, experiential programs, digital/social outreach, public relations and a media-grabbing retail cafe. First Previous 325 326 327 328 329 Next Last
