Logility’s latest Price and Promotion solution is designed to help consumer goods companies better manage their inventory needs when it comes to promotion activity.
As consumer goods brands prepare to navigate the imposing frontier of a post-COVID-19 marketplace, the opportunity to re-assess and update a brand’s traditional approaches to marketing has never been more critical.
AI planning and operation solutions provider o9 Solutions has partnered with HighRadius, a fintech enterprise SaaS firm specializing in automating the order-to-cash and treasury management processes.
Supply chain management solutions provider Flintfox International has received an investment from Advent Partners, enabling it to enhance its revenue management and optimization product portfolio.
Food supplier Haugen-Gruppen AS recently tapped ToolsGroup’s new Promo Planning marketing and supply chain software solution in order to better align its trade promotion strategies.
Trade spend is one of the largest budget line items for consumer goods companies, and here we take a look at the evolving technologies that help support trade promotions in order to reveal a more effective operating model.
