Personalization

The new consumer engagement offering marks one of the first innovations driven by the cosmetics maker's March acquisition of technology house ModiFace.

CGT looks at emerging technologies that offer unique solutions to consumer goods companies seeking to transform their organizations. This week: in-store promotional tool HeroFi.

The youth-oriented apparel brand views its direct-to-consumer businesses as both a growth driver and a "strategic enabler."

An "evolution revolution" is taking hold of retail and consumer goods. Technologies that seemed otherworldly are now the norm.

Philadelphia-based Curalate is teaming up with Ripple Street, Irvington, New York (formerly House Party Inc.), to make influencer content shoppable.

Commonalities among the 10 most profitable apparel manufacturers on this list (courtesy of sister publication Apparel) point largely to the effective use of shopper-centric technology.

The alliance will create marketing opportunities for retailers and brands at store registers, in the aisles and also in consumer homes.

News America Marketing and Toshiba Global Commerce Solutions are teaming up to revolutionize three incentive areas – at-register, in-aisle and at-home.