Customer Relationship Management (CRM)

Kellogg Company, P&G and Suja Juice are honored for unmatched, transformational business and technology initiatives in the areas of supply chain, customer management and mid-market growth.

These changes include the appointment of Bob Munroe to general manager of Crocs Americas region; Greg Sullivan to the new role of senior vice president of global business transformation; Scott Yuan to general manager of Greater China; and Michelle Poole to senior vice president of global product creation and merchandising.

Following a multi-channel distribution model, Carol's Daughter offers a comprehensive range of products that are available at specialty beauty stores, mass retailers, on HSN, through e-commerce and at Carol's Daughter branded stores in New York City.

Daily downstream data, social listening, sentiment analysis, crowdsourced local intelligence, website traffic, hyper-local digital advertising it's all coming together to paint a picture of the individual consumer. Thus, consumer goods executives have a new mantra: "Thou shalt collect, analyze and act on a confluence of data."

Consumer packaged goods (CPG) companies are under pressure. The complexity of their businesses has grown, with greater regulation and the pressures of globalization. At the same time, they must reduce cost and become more competitive or otherwise they might quickly become takeover targets.

To complement the traditional face-to-face selling approach, Representatives have the option to sell through their own personalized eStore.

Legacy can be a fine thing, and Land O'Lakes, Inc. has it in spades. But in the world of technology, legacy has different implications. Land O'Lakes' legacy IT platform was not providing accurate, real-time access to information needed to meet strategic growth objectives. Here's a peek inside Project Bedrock, the IT initiative that will get them there.

These promotions follow the Sept. 18, 2014, announcement of Benno Dorer's promotion to CEO, which is effective Nov. 20, 2014, and the decision of Executive Vice President & Chief Operating Officer Lifestyle, Household and Global Operating Functions George Roeth to retire from the company effective Jan. 2, 2015.