CG Marketers Like Retailer Websites (Apps, Not So Much)Exactly one-third of consumer goods marketers view retailer websites as the most important touch point in their digital marketing strategy, according to the "Shopper Marketing Trends Report 2017." Shopper Marketing for E-Commerce Course AvailableOnline course examines the critical role that shopper marketing plays in driving e-commerce success. Thinking Big About Retail's Future Oh, so now you want to measure in-store behavior? Lego Group Builds Digital Supply Chain The Lego Group is leveraging solutions from JDA Software to deliver a better consumer experience through a differentiated global supply chain. Editor's Note: Big Show, Bigger Ideas A look at the NRF's annual trade show, along with CGT's latest issue. Target Renovates IoT Store to Help Startups After a seven-week renovation, Target Open House is back. Uncover how the new version of Target's concept store will help startups. Mattel, Alibaba Form Global Strategic Partnership An expanded partnership aims to reshape the way parents in China think about play. Three Strategies for E-commerce Success: Margins, Pack Sizes and Consumer Preferences One of the most common mistakes that a brand manufacturer can make is thinking that the success they’ve achieved in a physical store can be directly and easily translated into online success. Ivyrevel, Google Turn Smartphones into Dress Designers Digital fashion house Ivyrevel is introducing custom-made fashion for everyone — with designs made by the shopper's smartphone. Readers' Choice Survey 2017: Editors' Picks First Previous 252 253 254 255 256 Next Last
