A Look Inside Enjoy Life FoodsEnjoy Life Foods' CMO Joel Warady, is responsible for developing and executing the sales and marketing strategies for the company and its brands. Here, he divulges the strategies needed for successful marketing initiatives. Out With Mass Marketing, In With MobileData is at the heart of the store of the future. Is your new product marketing ready? Global Thirst PepsiCo's Mountain Dew brand launches its first-ever global campaign. Love Your Bread The campaign will be supported with print and digital advertising, sampling events, public relations, and social media. The Goalkeepers CGT Editor Alarice Rajagopal gives you a sneak peek into the trends and topics discussed in this month's issue. Making its Mark Lexmark wins UK's inaugural Supply Chain Innovation Award. Fresh Footwear The limited edition styles are available exclusively at Shoe Carnival, retailing for $50 - $55. SnackWell's Commits to Removing Several Ingredients; Expands Product Lineup SnackWell's is reformulating its products and expanding to offer consumers more better-for-you snacking options. 2015 Breakthrough Innovation Winners Include PepsiCo, Kraft, and More This year 12 companies have been named Breakthrough Innovation Winners, recognizing companies such as PepsiCo, Kraft Foods, and L'Oreal Paris. Mondelez Partnership Speeds E-Commerce Growth After a successful pilot phase with ChannelSight in 20 markets with over 100 retailers, the company is now rolling out the technology into additional regions and markets. First Previous 387 388 389 390 391 Next Last
