Manufacturer

The new candy section, best described as a store within a store, has shown in testing that it can lift confection category sales for retailers by strong double digits.

Its latest new cereals reflect what many of today's consumers are seeking: great taste, innovative ingredients, more protein, less sugar, and options that are gluten-free.

A former Procter & Gamble executive joins the company as President, Home Solutions segment, and a Newell Rubbermaid veteran is appointed President, Tools segment.

In April 2013, The Coca-Cola Company announced that it had signed Letters of Intent with five U.S. bottlers which committed to creating a stronger U.S. business model through the granting of new, expanded territories.

Following its prior announcement of plans to exit the Duracell business, P&G said it now plans to execute a split transaction, in which it will exchange a recapitalized Duracell Company for Berkshire Hathaways shares of P&G stock.

Nestle USA's retail partners have come to expect a high level of insight-driven information to drive growth, not only for the global company's diverse range of consumer products, but more importantly, for the strategies and plans that help grow their categories overall.

The concept of measuring retail/supplier performance is fundamental to improving a relationship. It sounds so easy to do, but it is not. After a decade of implementation and use, progress on retail scorecards and the measurement of progress in a relationship is happening very slowly.

CGT introduces you to six technology innovations that aim to drive business outcomes for competitive consumer goods companies.