Who’s Who in Shopper Marketing ... 10th-Year FlashbackWe caught up with a few of the people who were profiled in our inaugural Who’s Who in Shopper Marketing in 2009. Yasso Serves Pints with Abbott-ActionAbbott-Action, Attleboro, Massachusetts, developed a packaging system for Yasso to help introduce its pint category of frozen greek yogurt earlier this year. Campbell’s Drives IT Transformation in the Cloud The packaged foods giant is working to streamline workflows and drive efficiencies by utilizing the Microsoft Azure platform. PVH Launches Cross-Brand E-Commerce Platform The centralized website will let consumers make purchases across brands through a single shopping bag. 7-Eleven, Coca-Cola Tap into World Cup The massive promotion is running across more than 61,000 7-Eleven stores in 14 countries worldwide. Dean Foods Enjoys More Good Karma The dairy products giant now has a majority stake in flaxseed-based milk and yogurt alternative. CGSM 2018 Presentation Infographics CGSM 2018 Overview: The Age of Innovation Highlights from the agenda of the 15th annual Consumer Goods Sales & Marketing Summit Tip of the Spear Technology: CrowdRelief Attendees of CGSM 2018 were able to test drive a variety of cutting-edge digital tools, like this community aid platform from CrowdRelief. Conagra Acquires Pinnacle Foods The transaction boosts Conagra’s presence in its key categories: frozen foods and snacks. First Previous 237 238 239 240 241 Next Last
