The Packaging Waste Imperative: What Goes Around, Comes AroundA tectonic shift in consumer attitudes toward plastic waste have brands harking back to bygone days when environmental sustainability — like the neighborhood milk man — was standard business practice. Activation Gallery: Augmented and Virtual RealityPath to Purchase IQ’s editors provide a sampling of recent activations that are helping move shoppers along their decision journeys. Nestle, Sparkling Ice Bring Summertime Rebates to Publix Publix teamed with Nestle and Sparkling Ice to run respective summer rebate programs administered via Snipp Interactive. PepsiCo to Acquire South African CPG The U.S. giant will buy Pioneer Foods for roughly $1.7 billion as a way to expand its global footprint. Female-Owned Design Firm SnapDragon Launches SnapDragon, a global brand design firm, was created with Elle Morris’ acquisition of HMSDesign in Fairfield, Connecticut. Honest Tea Launches Vending Machines for Good The Coca-Cola-owned beverage company has rolled out interactive vending machines that enable shoppers to donate to charity in four U.S. cities. Tip of the Spear Technology: Third Aurora's Winerytale CGT looks at emerging technologies that offer unique solutions to consumer goods companies seeking to transform their organizations. This week: AR-enabled self-translating wine labels from Third Aurora. A New Era of Business Creativity Driven by three major market forces, the industry is on the cusp of a new era of creativity that could usher in unprecedented growth opportunities. PepsiCo Inches Closer to 'Circular Economy' for Packaging The beverage manufacturer unveiled the various steps its water brands will take to remove plastic from their packaging processes. How Smart Brands Are Redefining Convenience Brands need to understand the evolving definition of "convenience" and the nuanced trade-offs that consumers are willing to make in order to get it. First Previous 61 62 63 64 65 Next Last
