CVS Drives App Usage with ‘H(app)iness’ EventCVS/pharmacy recently kicked off its first-ever “ExtraCare H(app)iness Event," promising loyalty members a different “surprise” offer within the retailer's mobile application every Wednesday and Sunday from June 30 through July 26. Why Brands Should Care About Retailers as Media CompaniesBrick-and-mortar retail is very much alive — and might help reimagine the advertising industry. Amit Bhardwaj Joins Fred’s as Customer Experience VP Former Marsh and SpartanNash exec Amit Bhardwaj joined Fred’s this month as vp of customer experience. First Previous 7 8 9