Kraft Heinz’s expansion of its Agile-based strategy across all business functions, which includes pods of teams hyper-focused on specific challenges and opportunities, is expected to help it manage increased promotions this year to better compete with private label.
In a marketplace that is replete with choices for buyers, gaining visibility among the right audience is crucial to drive brand awareness and sales, and so it's important to determine which RMNs are a priority for the brand or category vs. which ones don't fit.
San Francisco-based RangeMe has announced the launch of RangeMe Verified brands, a premium service that allows retail buyers to more easily identify products and companies that are business-ready, and provides product suppliers increased visibility on RangeMe’s platform.
As part of its pledge to bring increased technology use to its stores, BJ’s Wholesale Club is piloting a new self-checkout function at several locations in Connecticut, New Hampshire, Florida and New York.
BJ’s Wholesale Club recently released a revamped mobile application, the latest in a series of omnichannel updates from the warehouse chain as it races to expand its digital presence.
Hormel Foods hired Stephen Koven as vice president of digital experience to develop digital strategies and lead teams to cohesively build, align and execute digital marketing and sales plans.
Ahold Delhaize’s Fresh Formats LLC recently selected Stockholm, Sweden-based Pricer to roll out electronic shelf labels (ESL) for Fresh Formats’ bfresh locations.
