After spending the last two-plus years simplifying SKUs to keep production lines moving and products on shelves, many CPGs are now embracing new innovation strategies that meet today’s exceedingly heightened consumer expectations. Learn how.
As companies continue to navigate the new standards and retail continues to adopt QR codes, seafood carriers should employ this tech to connect with consumers and enable transparency within the supply chain.
CPGs are in a new era of innovation, but many remain saddled with legacy systems and processes. Explore the tech helping them overcome common new product development and launch challenges to realize true innovation.
Chobani is inviting participants to race through a virtual galaxy that includes Chobani Oatmilk spaceships making deliveries to planets. Winners get leaderboard rankings and rewards such as custom merchandise. Get more details.
With research from our special report on decoding AI as the backdrop, learn how consumer goods companies can overcome obstacles such as dated systems, a lack of visibility, and lagging communications in order to embrace the transformative power of AI.
When you’re one of the largest CPGs in the world, understanding consumers has become more important than ever. For The Kellogg Company, this means leaning into such technologies as AI and machine learning, and connecting the dots between their data across all channels.
Learn how the use of machine learning, artificial intelligence, and data visualization helps Kellogg’s to easily digest large amounts of real-time insights to predict outcomes and accelerate growth and innovation.
The Kraft Heinz Company shared insight into the benefits it’s already recording as a result of its recent partnership with Microsoft, including how it's collaborating with retailers for store and inventory data.
This one of-a-kind award is given to the Chief Marketing Officer who has made the greatest demonstrable impact on his or her organization through the implementation and successful use of new marketing strategies, technologies and/or processes.
Dig into how companies like Coca-Cola are leveraging analytics and machine learning to unlock insights from points of interest and foot traffic data to not only identify gaps and opportunities in their distribution networks, but also predict performance by location.