Nichefire, a developer of artificial intelligence for marketing and competitive insight has joined the open ecosystem of solution providers for retailers and consumer goods manufacturers.
Big data and predictive analytics provider IRI has released a new metric measuring weekly changes in consumer purchases to account for the rapidly shifting behavior stemming from the spread of COVID-19.
The biggest unknown is whether there will be a delayed economic recovery or a prolonged contraction. Regardless of the outcome, retailers and their CPG suppliers need to think ahead and be prepared to act quickly.
Security researchers have found a publicly exposed cloud database containing the personal data and behavioral profiles on 120M Americans, many from known retail and consumer brands.
These annual awards were presented to 41 consumer goods products showing that shoppers still crave innovations that make their lives easier, offer more value or are essential to livelihoods.
