Herb Smith, vice president, off-premise customer development & category management, E. & J. Gallo Winery, was inducted into the Path to Purchase Institute/Shopper Marketing Hall of Fame for 2017.
Christopher Witte, vice president, shopper and category development, Tyson Foods, has been selected for induction into the Path to Purchase Institute/Shopper Marketing Hall of Fame for 2017.
From growth in omnichannel retailing to a relentless focus on cost efficiency, consumer packaged goods companies (CPGs) should expect big changes in 2016. Find out the five key trends CPGs should expect in 2016.