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08/11/2021

Cassandra Worthy To Keynote CGSM 2021

Cassandra Worthy
Cassandra Worthy

The dynamic Cassandra Worthy will keynote the 2021 Consumer Goods Sales and Marketing Summit.

Held Dec. 13-15, the event will kick off with a bang with Worthy’s keynote, “Harness the Power of Relevance.” .  

Worthy, founder and CEO of Change Enthusiasm Global, is a former Fortune 100 Innovation Leader, chemical engineer and a highly dynamic speaker and presenter. Thanks to a successful ability to navigate major change challenges during her corporate experiences, including acquisition and significant organizational restructure, she created the Change Enthusiasm strategy, which she now teaches to senior executives, including those in consumer goods and retail.  

The two-time TEDx speaker will explore the power of being relevant in consumer goods on Dec. 13. The CG industry has experienced unprecedented disruption over the two past years, and as part of this ongoing change, leading CGs have increased their commitment to being relevant and doing good for the community at large. Worthy will discuss the changes occurring across the industry, how to best adapt, and how to turn being relevant into a business advantage.

She’ll also explore how next-gen solutions can help make this all possible.