Campbell’s Mike Pierson Joins CG Sales & Marketing Speaker Roster
The Campbell Soup Company’s chief customer officer for snacks Mike Pierson will be opening up the Consumer Goods Sales & Marketing Summit on September 23 in Princeton, NJ.
Save your seat today to sit in on an engaging conversation between Pierson and popular podcasters The CPG Guys. Peter Bond and Sri Rajagopalan, co-founders, will host a fireside chat with Pierson focused on today’s consumer goods challenges and exploring ways to build omnichannel retail partnerships that deliver for today’s digitally engaged consumer. Learn the various challenges leaders in the boardroom are focused on and how you can make a difference accelerating these to sustainable opportunities.
More About Pierson
Pierson leads U.S. retail sales for the company’s snacks division, including digital commerce, revenue management, strategy, and all front-line customer management and direct store delivery (DSD) selling operations. He is responsible for driving growth across the portfolio, which includes Goldfish, Pepperidge Farm, Snyder’s of Hanover, Lance, Kettle Brand, and Cape Cod. He is also responsible for retail sales for the Latin America and global exports business.
With over 25 years of experience in the consumer products industry, Pierson has served in sales leadership and strategy positions across a diverse list of companies and categories, including PepsiCo, Materne North America, and Acosta.
