According to the complaint, Crayola knowingly, willingly and unlawfully is infringing and intends to infringe on Spin Master's well-known "Liv" trademark.
Effective on June 22, 2010, terms like "light", "low" and "mild" are banned in cigarette labeling and marketing to potentially protect kids and save lives.
A look inside a new research model for improving manufacturer/retailer collaboration for promotional activities from Gartner Inc. and the Promotion Optimization Institute.
The 2010 Consumer Goods Sales and Marketing Summit kicked off this week, providing more than 200 consumer goods executives with a little more insight into customer-facing trends and topics. Get the inside scoop here!
For the first time in company history, Mattel will roll out a new intellectual property, Monster High, across a number of diverse consumer products categories simultaneously at launch.
In order to promote a greater proximity and interactivity with its consumers and provide them with a complete experience of its brands and activities, Concha y Toro has developed the site www.conchaytorofans.com.
