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Packaging

  • Yankee Candle Offers the Perfect Pillar

    This new form is made to feature an easy to remove peel off label, contributing to the overall clean, contemporary look of this decorative candle form.

  • Jamba Expands to Home

    Inventure Foods, Inc. expands its successful line of Jamba All Natural Smoothies with a new tropically inspired "at home" smoothie flavor.

  • Callaway Hits Spring Line

    The collection aims to blend performance attributes with a refined and contemporary style for a distinctive look and feel.

  • Bare Escentuals Unveils Global Marketing Campaign

    The global campaign will be supported by TV, print, digital and social marketing efforts throughout the Americas, Europe and Asia.

  • Nine West Goes Vintage

    The Karen Elson for Nine West Vintage America Collection collaboration aims to combine the musical spirit of the collection with Elson's love for vintage treasures.

  • P&G Conducts Beauty Study

    Sarah Vickery, PhD, principal Scientist, Research & Development, Color Cosmetics, P&G Beauty & Grooming, believes the data's implications suggest makeup can give women the power to determine which aspects of their personality they want communicated to others.

  • Easy Spirit Pumps Up Marketing

    The collection kicked-off with the launch of an online campaign, in-store signage and flash mobbers who danced in the streets of New York City to "Pump up the Jam," wearing the Parnella pump.

  • Immaculate Baking Revamps Package Design

    To support an expansion in distribution, the companys marketing team undertook a package redesign and developed five alternative package design themes with the help of Affinnova Inc.

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