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  • Coke Invites US Retailers to "Give it Back"

    A new merchandise display program expands the companys commitment to sustainability.
  • Kraft Coffee Brand Goes from Online to Retail

    Kraft Foods announces that its premium coffee brand, Gevalia, will be available for purchase in supermarkets, mass merchandisers and other retail outlets across the United States beginning in August 2011.
  • L'Oreal's Garnier Brand Partners with TerraCycle

    In a commitment to sustainability and efforts to go greener, Garnier provides its first comprehensive solution for all personal care and beauty packaging waste.
  • The Biggest CPG Brand Hits of 2010

    In spite of ongoing economic and market challenges, the manufacturers of these brands showed their grit in 2010. They invested to understand the roles their products could play in helping consumers navigate difficult financial waters. And, they used that knowledge to develop and deliver powerful new products.
  • Warner Bros. Goes Green

    The June 17, 2011 release marks the debut for the legendary comic super hero "Green Lantern".
  • Febreze Joins P&G's Billion Dollar Brand Club

    A Procter & Gamble Company spokesperson reported that Febreze revenue over the past 12 months hit $1 billion.
  • Chobani Pushes Ads

    The campaign was born from the hearts and mouths of "Chobaniacs" across the country who share their Chobani love with the brand on a daily basis via social media platforms.
  • Dove Celebrates New Line

    Dove celebrates the launch of Dove VisibleCare, a new line of body wash that helps give women more beautiful skin in just one week.
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