Packaging

Fans have a chance to be part of the next chapter of Twinkies history and be featured in the new comeback edition of The Twinkies Cookbook.

The brand optimized the palette based on consumer preferences and behaviors, as well as trending colors to give DIYers the best hues for their painting projects.

Consumers will taste-test the best of what Bertolli Olive Oil has to offer in the form of mobile content, featuring recipes and bite-size videos starring Chef Fabio Viviani.

Hundreds of marketing directors and associate marketing directors at P&G will officially become brand directors and associate brand directors.

Inspired by Pivots upcoming docu-series, Human Resources, featuring TerraCycle, Recycle Right! aims todistribute 1 million standardized recycling labels in United States by the years end.

It is the first time in the brands 75-year history that each and every Nescaf product will share the same visual identity and use the same new slogan: It all starts with a Nescaf.

Within 24 hours of identifying its one-millionth Facebook fan, mike's hard lemonade created a new logo and packaging, updated its website, Facebook and Twitter properties to reflect the new name.

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