Packaging

K’NEX Brands celebrates its 25th anniversary by introducing a new look and feel to the brand including a refreshed logo, tagline, website and package design.

Diageo will build a U.S. version of its popular Guinness Open Gate Brewery in Baltimore County, MD, the company announced this week.

The rise of e-commerce is influencing the retail marketing strategies of many consumer goods companies, according to the "Shopper Marketing Trends Report 2017."

Frito-Lay's Tostitos brand is building marketing momentum for the Super Bowl by introducing limited-edition packaging that presents a warning to game day snackers who have alcohol on their breath.

The Procter & Gamble Company announced that its Head & Shoulders brand will produce the world’s first recyclable shampoo bottle made from up to 25% recycled beach plastic.

Scanning logos on packets, POS and TV spots provides recipe hacks with content, coupons

NFI Consumer Healthcare has acquired the e.p.t. over-the-counter pregnancy test brand from Prestige Brands Holdings.

Campbell Soup Co. gave a nod to healthier living and marketing transparency this month by launching a new line of ready-to-serve soups called Well Yes!