Consumer products companies are presented with a challenging opportunity engaging with digital consumers in an environment where companies no longer drive the conversation. Consumers can get what they want, when and how they want it. Find out how to deliver on these meaningful experiences to better connect with todays consumers.
Clorox Co. created a marketing campaign to drive sales of charcoal grills and, in turn, motivate those new charcoal grill owners to become Kingsford customers.
Kingsford Charcoal (a division of The Clorox Company) engages with consumers through weather-responsive ads to extend beyond the traditional holiday season.
Pokmon celebrates 20 years since the first video games launched in Japan for the Game Boy system. To celebrate, TOMY will release one retailer-exclusive Mythical Pokmon each month.
