We understand that one of the most valuable moments of an event is the chance to meet and engage with high-level speakers within the industry. As such, we’re re-imagining the virtual format to unlock this one-to-one, real-time opportunity.
Beyond realizing cost savings from the restructuring, Coca-Cola is determined to emerge from the pandemic with more customers and a more engaged organization, chairman and CEO James Quincey said.
With consumer mobile use up more than 45% during the COVID-19 outbreak, brands have a unique opportunity to connect with buyers who are open to altering their purchasing habits.
The artificial intelligence-enabled targeting solution combines weather intelligence, and location and point-of-sale data, to create actionable insights for marketers.