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Marketing Tactics

  • Dorel Unveils Safety 1st TV

    Safety 1st makes child safety advice and insights from its in-house experts available to all parents with the click of a mouse at Safety1stTV.com.
  • Competing Against Store Brands: Pat Conroy, Deloitte LLP

    Deloittereveals the results of a recent research survey of consumer products and retailexecutives on the challenges that national brands face.
  • Kraft Gets In-Market Testing Right

    Based on tests led by the manufacturer's In-market Testing for Growth group, Kraft can demonstrate how retailers can profitably improve shelf layouts, merchandising, marketing and servicing strategies.
  • CGT Readers Rock

    CGT Editor Alliston Ackerman gives you a sneak peekinto the trends and topics discussed in this month's issue.
  • P&G, Newell Rubbermaid Takeover Rumors Strike Again

    A rumor that P&G might acquire Newell Rubbermaid sent options trading on the manufacturer to its highest level in almost three months, Businessweek reported Tuesday.
  • Ritz is Open for Fun

    RITZ crackers, the brand that is Open for Fun, teams up withworld-renowned music artist Wyclef Jean to serve up all the ingredients forthis summer's ultimate block party experience.
  • Miracle-Gro Harvests Ideas for Growing at Home

    For ideas on growing your own salad greens and herbs in a tabletop garden, plotting a garden of veggies, or recipes, visit groyourown.miraclegro.com.
  • Top 10 Most Read Headlines of 2010

    Wal-Mart cut major brand names from its shelves, pharmaceutical companies came under fire in a fish oil lawsuit, and Kraft launched a program enabling employees to use personal computers at work. Take a look back at CGT's most popular stories published in the first half of 2010.
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