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Consumer Goods Sales & Marketing Summit

  • Mapping Brand Networks in Social Media: Huggies vs. Pampers

    The collection of connections created when people tweet about popular brands can be analyzed and visualized to create a kind of aerial photo of the crowd.
  • Promotion Management

    Supply Chain Insights Founder, Lora Cecere explains how promotion management is not to be solved through incrementalism.
  • The Goalkeepers

    CGT Editor Alarice Rajagopal gives you a sneak peek into the trends and topics discussed in this month's issue.
  • The Consumer Goods Sales and Marketing Landscape

    CGT and IDC Manufacturing Insights are teaming up to take another look at some of the most discussed challenges in the industry trade promotions, downstream data, consumer engagement, and S&OP.
  • 2014 Awards Winners: CMO of the Year

    CGT honors Clive Sirkin, Chief Marketing Officer for Kimberly-Clark Corp., for making a demonstrable impact on his organization through the implementation and successful use of new marketing strategies, technologies and processes.
  • Get Connected

    CGT Editor Ali Ackerman Orr gives you a sneak peek into the trends and topics discussed in this months issue.
  • CGT Names Kimberly-Clark's Clive Sirkin as 2014 CMO of the Year

    Presented at the 2014 Consumer Goods Sales & Marketing Summit, the first annual award honors the unique and powerful role of today's marketing leaders in the increasingly competitive consumer goods industry.
  • CG Execs Examine IT/Marketing Alliances

    In this era of social media and mobile consumers, successful sales and marketing requires collaborative technology to make an impact. Themed around the coveted IT/Marketing Alliance, the 2014 Consumer Goods Sales & Marketing Summit united sales, marketing and IT trailblazers to explore and compare strategies and lessons learned in their journey toward true alignment.
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