How L'Oréal Increased Productivity of Promotional Forecasts at Walgreens Stores Nationwide

9/15/2015

In this CGSM 2015 session, Joe Alfieri of L'Oreal USA and Laura York of Walgreens, share how L'Oréal's successful promotional forecasting techniques for the new item launch of LP Hair Color and Garnier Hair Care at Walgreens stores nationwide. 

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