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Consumer Goods Sales & Marketing Summit

  • Social Media and Downstream Data

    Members of CGTs Downstream Data Share Group met on June 6, 2011 at the Consumer Goods Sales & Marketing Summit in NYC and engaged in a lively discussion about social media. Key discussion points included...
  • The State of Trade Promotion Optimization

    Members of CGTs Trade Promotion Management Share Group met on June 6, 2011 and engaged in a lively discussion about what might just be the hottest topic of the year: Trade Promotion Optimization! With countless definitions and approaches floating around the industry, the share group set out to identify logical steps for getting from TPM to TPO rather than establishing a common definition...

  • Walmart, P&G, Kraft Share Sales & Marketing Tactics

    More than 200 consumer goods executives convened in NYC this week for the 2011 Consumer Goods Sales & Marketing Summit. In its eighth year, the event delivered invaluable insight on hot customer-facing topics with its thought-provoking agenda -- featuring Walmart, Kraft and P&G -- and abundant networking opportunities. Here is a recap of the event's many highlights.
  • Growth & Innovation Forum Recap

    Watch candid Q&A videosfrom the industry thought leaders that presented at this year's premier eventfor innovation-focused executives in the CG industry.
  • 2010 Sales & Marketing Summit Recap

    Watch candid Q&A videos from the industry thought leaders that presented at this year's premier event for sales and marketing executives in the CG industry.
  • Behind the Scenes: 2010 Sales & Marketing Summit

    Did you miss out on the insights unveiled by P&G, Kellogg and Molson Coors and more at the 2010 Consumer Goods Sales & Marketing Summit? Not to worry. Watch our incredible speakers share key takeaways in video format.
  • Kraft, P&G, J&J Unite to Share Sales & Marketing Insights

    The 2010 Consumer Goods Sales and Marketing Summit kicked off this week, providing more than 200 consumer goods executives with a little more insight into customer-facing trends and topics. Get the inside scoop here!
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