Strategy

The Coca-Cola Company and Honest Tea Inc. have completed an agreement resulting in Coca-Cola holding approximately 40 percent interest in the fast-growing maker of certified organic beverages, including the best-selling Honest Tea

Diageo and the Nolet family will form a new 50/50 company, which will own the perpetual exclusive global rights to sell, market and distribute the successful super-premium Ketel One vodka.

Big Lots implements SAP for Retail to help it quickly respond to change and grow ahead of the market on a stable platform.

James R. Ridings has informed Craftmade International Inc.'s Board of Directors that he will retire as the company's chief executive officer, effective June 30, 2008.

The Alberto-Culver Company appoints Gina Boswell to the position of president of global brands. Reporting to V. James Marino, president and chief executive officer, Boswell will oversee global brands such as Alberto V05, TRESemme, St. Ives and Nexxus, research and development, and consumer insights.

Easy Gardener Products Inc., a marketer and producer of gardening products, selects Kenosia Corporation's DataAlchemy software solution to help analyze its wealth of commercial data, including retail-specific, point-of-sale data.

R.J. Reynolds Tobacco Company, an indirect subsidiary of Reynolds American Inc., is the latest addition to a growing list of consumer goods companies, which are outsourcing non-core operations to third party providers in order to strengthen leadership in their respective industries.

Science-based products and services company DuPont names Linda B. West as vice president and general manager -- DuPont Imaging Technologies, and Donna H. Grier as vice president -- general auditor and chief ethics and compliance officer