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Easy Gardener Digs into Retailer Data

Easy Gardener Products Inc., a marketer and producer of gardening products, selects Kenosia Corporation's DataAlchemy software solution to help analyze its wealth of commercial data, including retail-specific, point-of-sale data. "DataAlchemy will provide additional and timely support regarding our reporting capabilities and help us in sharing valuable market insights with our customers," says Tricia Anderson, category manager for Easy Gardener. "By utilizing DataAlchemy we will be able to continue aggressive growth objectives and help our customers better understand the value and potential of our products in the marketplace."  
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