Business Analytics

Danger ahead for manufacturers: 76% operate without a Chief Supply Chain Officer.

CGT asks Justin Honaman, SVP Digital Solutions at Moxie USA, to unveil his predictions for trends in sales and marketing.

Discover why Sugar Australia has selected to implement StayinFronts mobile retail execution and analytics solution.

Companies are investing in analytics to improve their product development success rates and permanently reduce the need to rationalize SKUs at the rate they are doing it today.

Manufacturer and marketer of vitamins and supplements Natrol LLC strengthens the ability to monitor the health of their trade promotion investment with the integration of T-Pro Solutions predictive analytics TPO Solution.

RB (formerly Reckitt Benckiser) gains next gen digital tools and data integration enterprise-wide.

MasterCard has entered into an agreement to acquire Applied Predictive Technologies (APT) for $600 million.

The new brand identity aims to reflect the companys longstanding expertise in sales and marketing analytics for consumer packaged goods companies.