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Getting to the ‘So What’: Unilever’s Dan Cook on Democratizing Data for Actionable Insights
Dan Cook, Unilever Head of Walmart Food Sales, joined a conversation to share how the use of data, analytics and technology has evolved dramatically during his career, the KPIs that are really resonating right now, and what's it like to measure digital performance in the most rapidly shifting landscape in modern history. -
Exploring the Future of Retail & Consumer Goods Analytics
Today’s consumer goods brands are eager to cruise right past the recovery stage and instead situate themselves just a hop, skip, and a jump away from the future. CGT fielded some inside perspective of today’s analytic investment priorities through a chat with Servco Pacific, an automotive retailer that also has the ownership stake for Fender Musical Instruments.

