Lisa Johnston

Editor-in-Chief

Author Profile

Lisa Johnston is the Editor-in-Chief of CGT. She joined the brand in 2020. Her journalism background includes writing for both business and consumer audiences, specializing in technology, retail, and consumer goods. In addition to speaking at a range of industry events and sharing editorial expertise as a media panelist, she's served as a judge for such programs as the Consumer Technology Hall of Fame and the Jesse H. Neal Awards.

Text her your industry questions or ideas for coverage.
Connect with her on LinkedIn.

ARTICLES BY THIS AUTHOR

2/5/2020
Coach Taps JLo & Michael B. Jordan for CitySole Collection
Coach’s newest footwear collection brings in the celebrity New Yorkers to appeal to streetwear consumers.

Lisa Johnston
2/5/2020
GSK Separating into 2 Companies
Global pharmaceutical and healthcare company GSK is undertaking a two-year plan to split itself in two.

Lisa Johnston
2/4/2020
Ralph Lauren Went In Hard on Social this Holiday — and it Paid Off
Updated technology and marketing strategies led Ralph Lauren down a jolly path this holiday season.

Lisa Johnston
2/2/2020
Levi’s Sets Sights on Growing Market Share, Not Store Sizes
According to its CEO Chip Bergh, the apparel company is expanding its digital business across pure-play, wholesale dot-com and its own e-commerce site, while mounting its presence with its mass-channel partners.

Lisa Johnston
2/2/2020
McCormick Website Crashes from Fiery Demand
The company received an unexpected surprise when the consumer reaction to its limited-edition Old Bay hot sauce was so strong that its website crashed.

Lisa Johnston
1/30/2020
New GS1 Program Expands UPC Access
57% of small brands experiencing significant growth said using GTINs/UPCs in their product listings helps customers more easily find their products online.

Lisa Johnston
1/30/2020
Ben & Jerry’s New Flavors Jump on the Plant-Based Bandwagon
The future of desserts is dairy-free, and Ben & Jerry’s is heeding the call.

Lisa Johnston
1/29/2020
Philip Morris Teams with KT&G to Meet Consumer Demands
Tobacco giant Philip Morris is heeding to consumer preferences as its plots a smoke-free future.

Lisa Johnston
1/28/2020
McCormick Adds Nordstom’s Anne Bramman to Board
Bramman’s experience spans packaging, retail, hospitality, and oil and gas.

Lisa Johnston
1/28/2020
Alison Lewis of Kimberly-Clark Named to Neustar Board of Directors
The chief growth officer for Kimberly-Clark has joined the board for Neustar, a global information services and identity resolution company.

Lisa Johnston