Liz Dominguez
ARTICLES BY THIS AUTHOR
- 2/5/2024
Avocados From Mexico Taps GenAI-Powered Image Recognition for Super Bowl
The company uses multi-modal AI to generate a personalized guacamole recipe from submitted photos. Learn more. - 1/31/2024
Gatorade Launches Omnichannel Membership to Boost Personalization Efforts
The omnichannel offering, accessible through gatorade.com, fuels personalization tactics with data, athlete insights, and digital innovations. Learn more. - 1/29/2024
Just Born Taps Ex-Organic Valley and Campbell’s Exec as Chief Growth Officer
Consumer goods company Just Born, owner of brands like Peeps, Mike and Ike, Hot Tamales, and Goldenberg’s Peanut Chews, has a new chief growth officer. The company has tapped Meenakshi Trehan for the role. - 1/29/2024
Coca-Cola’s Sprite Goes Label-Less to Simplify Recycling Via Packaging Pilot
Coca-Cola is piloting a new UK-based packaging initiative, temporarily going label-less for its Sprite brand in order to boost recycling efforts. Learn more. - 1/28/2024
Levi’s Project Fuel: Operational Restructures and Workforce Layoffs
The company’s leadership recently outlined a global productivity strategy that includes workforce layoffs during the latest earnings call. Get the details. - 1/25/2024
Hunkemöller International Moves Business Operations to the Cloud
European lingerie brand Hunkemöller International B.V. has transitioned to the cloud, moving away from an on-premise system and implementing tech to scale and keep up with the company’s growth. - 1/25/2024
Dollar General’s Paul Bucalo Joins Analytics Unite Roster to Talk Optimizing Infrastructures
Dollar General has entered the analytics conversation set to take place during our esteemed Analytics Unite event from May 1-3 in Chicago. - 1/22/2024
Skechers Meets Ever-Changing Consumer Demand With AI-Powered IBP
Footwear company Skechers is investing in its integrated business planning (IBP) capabilities by tapping artificial intelligence to more efficiently meet consumer demand. - 1/18/2024
Mars to Scale Snacking Innovation With New Global R&D Hub
Mars, Inc. is looking to double its snacking business over the next decade, scaling innovation across its portfolio via a new global research and development hub on its Goose Island campus. - 1/11/2024
Making the Most of Generative AI Even With Limited Technical Teams
Examine how CPGs optimize the implementation of generative AI with existing resources.
