ARTICLES BY THIS AUTHOR
- 2/27/2007
Ritz Interactive Bets on Customer Reviews
Ritz Interactive launches customer review capability from PowerReviews. - 2/27/2007
Longtime Nike Execs to Lead Global Sales and Equipment
Nike appoints longtime executives David Heath as new vice president of global sales and Pat Zeedick as general manager of equipment for the Nike brand. - 2/27/2007
Pringles Hits High Note with American Idol Partnership
Procter & Gamble's Pringles brand forms its first long-term partnership with an entertainment property in its 37-year history with FremantleMedia, co-producer and licensor of the hit television series, American Idol, in conjunction with show creator, 19 Entertainment. - 2/27/2007
Nestle Nesquik Featured in Disneyland Healthy Eating Initiative
More kids are sporting milk mustaches with their mouse ears at the Disneyland Resort, where Nestle Nesquik Chocolate and Strawberry 100 percent flavored milks are featured as part of the Walt Disney Company's healthy eating initiative. - 2/27/2007
Midmarket Player Schiff Nutrition Embarks on RFID Pilot
Schiff Nutrition International, a U.S.-based manufacturer of vitamins and nutritional supplements, embarks on a radio frequency identification (RFID) pilot to better anticipate current and future customer needs and improve efficiency. - 2/21/2007
Kimberly-Clark Names Chief Information Officer
Ramon Baez joins Kimberly-Clark Corporation as vice president of information technology services and chief information officer. - 2/21/2007
Foster's Group Extends Supply Chain Rollout
Foster's Group selects RedPrairie to supply and implement supply chain execution systems for its Logistics Network Transformation Project in Australia. - 2/21/2007
IDS Scheer Announces Global, Subject-Based Consulting Solutions
IDS Scheer, the provider of solutions for business process excellence, announces new global, subject-based consulting solutions based on the company's ARIS Value Engineering (AVE) approach. - 2/21/2007
Sharp Electronics Saves More Than $1.6 Million in Operating Costs
Sharp Electronics Manufacturing Corporation of America has saved more than $1.6 million in operating costs using CDC Software's Pivotal MarketFirst marketing automation and lead generation solution. - 2/21/2007
YM Launches Online Retail Stores
YM selects iCongo to implement and host the online retail stores and marketing systems for each of its retail banners.