ARTICLES BY THIS AUTHOR
- 2/12/2008
Lillian Vernon Deploys Web 2.0 Platform
Lillian Vernon implements Certona's Resonance Web 2.0 platform to optimize revenues and conversions from product recommendations. - 2/12/2008
Supply Chain Consultants Launches Tool for S&OP Meeting Managers
To address the challenge of capturing and summarizing the data necessary to make supply chain decisions, Supply Chain Consultants introduces Zemeter S&OP Azimuth, a software solution for presenting summarized data to conduct S&OP meetings and pre-meetings. - 2/11/2008
HP Deploys E-Commerce Platform
HP uses Demandware's On Demand E-commerce platform to help merchandise and market digital entertainment content. Demandware will facilitate e-commerce transactions to help HP's Digital Content Services business capitalize on the demand for high-quality movies, TV shows, games and music. - 2/11/2008
l.e.i. Brand Hits Wal-Mart Stores in Summer 2008
Jones Apparel Group Inc. announces that Wal-Mart will begin carrying the l.e.i. brand for juniors, junior plus and girls in summer 2008 for Back-to- School at Wal-Mart stores nationwide. - 2/11/2008
Johnson's Launches Comprehensive Marketing Campaign
In an effort to appeal to today's modern moms, particularly the growing number of moms online, Johnson's is launching a new comprehensive marketing campaign focused around the theme and power of a mother's touch. - 2/11/2008
Best Buy Optimizes Markdown Pricing
Best Buy selects DemandTec Markdown to help effectively manage price, profit and inventory levels. - 2/11/2008
Siemens Awards Global Freight Contract to DHL
Siemens' air and ocean freight and Customs Brokerage business in the United States will use DHL Global Forwarding as its preferred international carrier. - 2/5/2008
Craftmade Chief Executive Officer Retires
James R. Ridings has informed Craftmade International Inc.'s Board of Directors that he will retire as the company's chief executive officer, effective June 30, 2008. - 2/5/2008
Healthy Food Holdings Deploys TPM Solution
Healthy Food Holdings, a portfolio company known for their "better-for-you" foods, selects MEI as its trade promotion management solution to gain greater visibility into its entire trade spending. - 2/5/2008
Coca-Cola Obtains Share of Honest Tea
The Coca-Cola Company and Honest Tea Inc. have completed an agreement resulting in Coca-Cola holding approximately 40 percent interest in the fast-growing maker of certified organic beverages, including the best-selling Honest Tea