ARTICLES BY THIS AUTHOR
- 12/28/2008
Sara Lee and IBM Sign Seven-Year Global Services Deal
Through IBM's proposed integrated approach, Sara Lee will look to drive additional cost and efficiency improvements. - 12/28/2008
Coca-Cola's Times Square Billboard Goes Green
Coca-Cola is leading a unanimous eco-friendly shift to wind power among30 billboards that tower over the world's most recognizableintersection. - 12/28/2008
Seven Reasons Why TPM is Worth a Serious Look
In the consumer goods industry, attitudes about predictive capabilities in trade promotions range from "totally skeptical" to "it will cure world hunger." Here is an industry analyst's take on why being more predictive in TPM has merit. - 12/23/2008
Wipro to Acquire Citigroup IT Unit
The transaction valued at $127 million is expected to strengthen Wipro's existing relationship with Citigroup. - 12/22/2008
Diamond Foods Thrives in Tough Times
The company reaches new snack milestones with record sales and increases distribution in value channels. - 12/22/2008
CG Survival Guide, Part 2: Five More Ways to Outlive the Recession
As the New Year approaches, consumer goods executives everywhere are resolving to better manage their company's time, resources and money in a downed economy. Here, <em>CGT</em> Research Advisory Board members offer five more valuable tips guaranteed to help your company stick to its New Year's resolutions and outlive this recession. - 12/21/2008
Whole Foods Bolsters BI Capabilities
The retailer's suppliers and vendors are now able to view sales data for their specific product lines through a MicroStrategy-based application. - 12/21/2008
P&G Knows Best: Inside its New Approach to Global PLM
The Procter & Gamble Company currently has 24,000 active patents and invests more than $2 billion per year in research and development. Needless to say, firm control over costs for materials is critical. Read on to learn how P&G is using PLM to transform its global approach to product development and save money. - 12/21/2008
Kraft and Apple Launch Innovative Consumer Tool
The launch of iFood Assistant represents the latest in Kraft's commitment to providing innovative solutions for consumers' busy and increasingly wireless lifestyles. - 12/18/2008
Pierre Foods Appoints Two New Board Members
The additions expand Pierre's Board from three directors to five directors.