ARTICLES BY THIS AUTHOR
- 12/17/2008
Green Mountain, Keurig Debut New Brewer
The new brewer and 12-count package debuts nationally in the grocery channel. - 12/17/2008
2008 Innovation Awards
In the highly-competitive consumer goods market, the success of a new product among consumers is the result of something much bigger than just a bright idea. This year, <em>CGT</em> recognizes Kraft Foods Inc. and Nintendo, among other deserving consumer goods companies, for excellence in innovation. - 12/17/2008
Kellogg Reveals Favorite Holiday Recipes
Consumers take Kellogg's Corn Flakes cereal beyond the bowl to the dinner table this holiday season. - 12/17/2008
Pampers Launches Social Network for Moms
P&G redesigns the Pampers Web site to inspire parents to connect to one another and houses the new Pampers parenting network. - 12/17/2008
Dale Hagemeyer of Gartner on Trade Promotion Modeling and Optimization
Seven reasons why trade promotion predictive modeling and optimization are worth a serious look. - 12/16/2008
Sunsweet Growers Forms Joint Processing Alliance
Japan's Shoei Foods will move its prune processing and packing operations to Sunsweet's Yuba City, Calif. production facility. - 12/16/2008
Berner Foods Transcends Traditional CRM Practices
An industry-specific tool helps to enable ISO compliance and improve new product development. - 12/16/2008
Smithfield Campofrio-Groupe Merger Complete
The combined company creates the largest pan-European company in the packaged meats sector. - 12/16/2008
EU to Sign "Safety Pact" with Toy Retailers and Importers
Manufacturers, distributors, retailers and importers have primary responsibility for the safety of the products that are put on the market, under EU law. - 12/16/2008
Dreyer's Manages Marketing Operations
Dreyer's implemented a marketing operations management solution that resulted in an annual savings of more than $3 million.